About
We are shaping the future of e-commerce by creating and managing high-performing, scalable online brands.

Our Mission
At SOP Group, our mission is to redefine excellence in e-commerce and innovation. We aim to build businesses that inspire, solve problems, and set new industry standards.
We believe that success lies in combining creativity, attention to detail, and an unwavering commitment to our customers. Each project is an opportunity to deliver unmatched value, scalability, and results.
Through collaboration, innovation, and a dedication to sustainability, we continually challenge ourselves to create solutions that not only meet but exceed expectations.
- Years of Experience
- 15
- Industry Experts
- 10
- Projects Completed
- 90
Our Values
01
Scale
We empower businesses to unlock new growth opportunities by implementing innovative strategies that maximize scalability. Our goal is to help you expand confidently and efficiently in competitive markets.
02
Optimize
We streamline processes and fine-tune strategies to ensure maximum efficiency and ROI. By identifying areas for improvement, we help you achieve consistent and sustainable results.
03
Performance
Our data-driven approach ensures every decision we make is rooted in measurable impact. We focus on delivering strategies that drive performance, increase conversions, and produce tangible results for your business.
Meet our team

Sebastian
Founder & Creative Director
Gothenburg & London

Emma Dorsey
Head of Design
London

Emily Mitchell
Head of Influencer Marketing
London

Cherry Malm
Copywriter
London