Privacy Policy

At SOP Group LTD, we are committed to safeguarding your privacy. This Privacy Policy outlines how we collect, use, and protect your personal information when you use our website or services. Please take a moment to read through this document to understand our practices.

1. Who We Are

HYPER, a part of SOP Group LTD (“we,” “our,” or “us”), is committed to protecting your privacy. We are the data controller responsible for handling your personal data. Our registered office is located at 128 City Road, London, United Kingdom, EC1V 2NX.

2. What Data We Collect

• Contact Information: Name, email address, phone number, and postal address.
• Technical Data: IP address, browser type, operating system, and device information.
• Behavioral Data: Pages visited, links clicked, and time spent on the site.
• Marketing Preferences: Communication preferences and responses to campaigns.
• Cookies: Data about your browsing behavior on our website.

3. How We Collect Data

We collect data directly from you through forms on our website, email and phone communications, cookies, and tracking technologies. Social media interactions and subscriptions to our newsletters may also provide us with information. Third-party tools may provide analytics and aggregated data.

4. How We Use Your Data

• To provide our services and respond to inquiries.
• To personalize your experience and tailor marketing content.
• To improve website functionality and user experience.
• To send newsletters, promotions, and service updates.
• To comply with legal obligations or resolve disputes.

5. Your Rights

You have the right to access, correct, or delete your personal data; restrict or object to processing; withdraw consent at any time; and lodge complaints with a supervisory authority. To exercise your rights, contact us at dpa@sopgroup.co.

6. Updates to the Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The latest version will always be available on our website, and significant updates will be communicated to you.

7. Contact Us

If you have any questions or concerns, please contact us:

• Address: 128 City Road, London, United Kingdom, EC1V 2NX
• Email: dpa@sopgroup.co